
We are delighted to announce our new corporate sponsorship of Birmingham Royal Ballet for the upcoming season, further strengthening the relationship between our two organisations.
The new sponsorship deal follows a successful partnership last year when we sponsored Birmingham Royal Ballet’s November performance of The Nutcracker. As part of that collaboration, a number of our guests enjoyed complimentary tickets to the production, along with an exclusive private drinks and canapé reception. The evening proved to be a truly magical festive occasion and a memorable highlight for guests.
A key highlight of the partnership will be our sponsorship of the Supporters Event to celebrate the opening night of Swan Lake at Sadler’s Wells, London, at the end of October. One of Birmingham Royal Ballet’s most iconic productions, it will offer a memorable opportunity to celebrate this special performance.
Ken Charleson, managing director, commented: “We’re delighted to be extending our partnership with Birmingham Royal Ballet. There’s a natural affinity between our two organisations in that we’re both focused on creating memorable experiences for guests and audiences. We’re proud to play a small role in helping bring world-class performance and artistry to wider audiences.”
Paul James, CEO of Birmingham Royal Ballet said: “It was so wonderful to collaborate with Hebridean Island Cruises last year. I am really happy that the partnership is going to continue as it will enable enhanced experiences and access to the Company’s work which can only enrich the memories our guests and supporters take away with them. I would like to take this opportunity to thank Ken and all of his team for being so great to work with.”